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      02-01-2011, 06:28 PM   #1
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1M production rumored at 60/mo for US

saw some #'s at bimmerblog

1M coupe production rumored going to be about 60 cars/mo. for the U.S. for 11 months = 660 cars. Spread betwen 365 US dealers tahts like 1.8 cars for each dealer each month average, if each dealer got the same allocation which I doubt.

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      02-01-2011, 06:43 PM   #2
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Actually, that would be 2 cars for each dealer total, right?
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      02-01-2011, 06:46 PM   #3
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I doubt that is true. Also, product will be Mar-Dec 2011. If you assume full months, that is actually 10 months, so according to this 'rumor', that is 600 cars. Unlikely
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      02-01-2011, 07:03 PM   #4
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This might be the more disturbing part of that post

"Furthermore, the order bank for the 1M is already full at BMWNA and some dealerships with a large number of orders might have difficulties in filling in those purchase orders."

Hope that's not true :/
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      02-01-2011, 10:41 PM   #5
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Quote:
Originally Posted by ///M1 View Post
I doubt that is true. Also, product will be Mar-Dec 2011. If you assume full months, that is actually 10 months, so according to this 'rumor', that is 600 cars. Unlikely
Dont forget summer plant shutdowns in Germany and in October too.
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      02-01-2011, 11:50 PM   #6
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Originally Posted by Papethova View Post
Dont forget summer plant shutdowns in Germany and in October too.
And the last week or two of December
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      02-01-2011, 11:53 PM   #7
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Well, they did say 'average' 60/month. But we had already heard 600 for the US, and March to December is 10 months, so yeah, that would average to 60/month. Nothing new there. I guess we'll just have to wait and see what the allocations actually look like and hope they try harder to meet demand.
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      02-02-2011, 09:43 AM   #8
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I hope that's not the case, otherwise sounds like folks will be paying MSRP+, which sort of defeats the purpose of the 1M being marketed as an affordable entry level //M car.
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      02-02-2011, 10:16 AM   #9
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As a business it seems BMW would be more interested in meeting demand and making more money. I understand the 1m is supposed to be back to the roots, as an enthusiast car, but at the end of the day the bean counters have the say. If they see they can make more money I do not know why they would stop production.

This could be entirely wrong but wasn't the 135i rumored to be limited production before it was released? Again that could be entirely false.

Sounds like marketing hype to me, I'm not buying it... the hype that is... or the car for that matter until the hype dies down.
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      02-02-2011, 01:08 PM   #10
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Indeed. If they have manufacturing capacity, they'd be foolish to keep making more 128's and 135's when every dealer (at least in my area) has several of those sitting unsold on their lots. Make more 1M's, make more money...

Then again, maybe those special M parts are in short supply too, and they really can't make more than they've already planned. I guess we'lll see soon.
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      02-02-2011, 01:27 PM   #11
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Quote:
Originally Posted by GeniuneSorny View Post
This might be the more disturbing part of that post

"Furthermore, the order bank for the 1M is already full at BMWNA and some dealerships with a large number of orders might have difficulties in filling in those purchase orders."

Hope that's not true :/
This is quite possible. A local dealer has 32 people on their waiting list already.
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      02-02-2011, 01:30 PM   #12
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Originally Posted by carchrism5 View Post
This is quite possible. A local dealer has 32 people on their waiting list already.
That includes his brother, mom, unborn child, college kid next door, etc.

C'mon, you really buy that? Of course he will say that. Considering you are in CT, there are a myriad of Tri-State dealers where the 'wait list' is still single digits. Why would somebody even consider that... I would walk away from that dealer, tells me right away how truthful he is...
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      02-02-2011, 01:50 PM   #13
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Quote:
Originally Posted by ///M1 View Post
That includes his brother, mom, unborn child, college kid next door, etc.

C'mon, you really buy that? Of course he will say that. Considering you are in CT, there are a myriad of Tri-State dealers where the 'wait list' is still single digits. Why would somebody even consider that... I would walk away from that dealer, tells me right away how truthful he is...
I don't really believe him, he may have been thinking that 32 customers were on a notification list but did not put deposits. Either way its not of my concern and was just sharing what I was told. However I still would not be surprised if the dealers do get more orders than allocations.
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      02-02-2011, 01:51 PM   #14
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Quote:
Originally Posted by carchrism5 View Post
I don't really believe him, he may have been thinking that 32 customers were on a notification list but did not put deposits. Either way its not of my concern and was just sharing what I was told. However I still would not be surprised if the dealers do get more orders than allocations.
Oh, the latter almost for sure (at least initially), i.e. more orders than allocations. I really doubt as you said that 32 people forked over deposits for this car though.
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      02-02-2011, 02:03 PM   #15
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I am under the impression from my CA that the order bank had no affect on dealer allocations - it is just there to spec cars and give BMW some feedback on demand. I've tried with no luck confirming this info. I believe it is completely the dealer's discretion when assigning orders to their granted allocations.

I think this info holds some weight because BMW would still attempt to fairly distribute the allocations to all dealers based on dealer volume (i.e. even if the first 60 order bank entries were from one dealer, not all 60 allocations are going there). My other curiosity is if they will give 1M allocations to dealers that have no existing order bank entries - my guess right now is yes.

The order bank being "full" might just indicate there is enough demand
to cover the currently planned production numbers - which is exactly what BMW wants and allows them to increase production if desired.

But I would also agree that based on the speculation we currently have, I would find a dealer who has a single digit queue, with a bias towards the higher volume dealers.
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      02-02-2011, 02:22 PM   #16
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It makes sence!!, I heard 140 cars for Canada!!
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      02-02-2011, 02:28 PM   #17
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Quote:
Originally Posted by analogue View Post
The order bank being "full" might just indicate there is enough demand to cover the currently planned production numbers - which is exactly what BMW wants and allows them to increase production if desired.
I like your reasoning on this. I'm on a single digit waiting list but there's always the chance that some of us are left standing at the door with money in our hands.
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      02-02-2011, 03:07 PM   #18
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Quote:
Originally Posted by My E90 View Post
I like your reasoning on this. I'm on a single digit waiting list but there's always the chance that some of us are left standing at the door with money in our hands.
I dont think anyone will be left with money in their hands at the door
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      02-02-2011, 03:27 PM   #19
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I dont think anyone will be left with money in their hands at the door
Let's hope not. I know a few Military Sales customers (myself included) who are knocking...
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      02-02-2011, 03:39 PM   #20
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Let's hope not. I know a few Military Sales customers (myself included) who are knocking...
Military sales is a different ball game. I just meant regular sales through US dealerships.... Best of luck
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      02-02-2011, 03:41 PM   #21
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Quote:
Originally Posted by carchrism5 View Post
This is quite possible. A local dealer has 32 people on their waiting list already.
Someone is pullin your chain, all dealers in my area are in single digits, low single digits at that.
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      02-02-2011, 10:45 PM   #22
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No need to worry. BMW has stated they will not limit production.
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