M3 Challenge

[SS32]

Someone's developing & releasing a free game based on the E92 M3.


Screen shots:
http://www.clubic.com/actualite-7951...ratuit-11.html

Download site:
http://www.clubic.com/fiche-jeux-vid...challenge.html

Quote:
3.09.07 15:00
10TACLE STUDIOS enters in-game and online marketing market with famous brand partner BMW

Just in time for the launch of the new BMW M3 models 10TACLE STUDIOS develops a computer game financed through advertising and sponsoring

Darmstadt, September 03 2007 – Europe’s largest independent computer, video and online entertainment developer 10TACLE STUDIOS AG will be delivering goose bumps this September when the first PC fires up the engine of the new BMW M3 Coupé. The racing specialists from London-based subsidiary Blimey!Games show for the first time on PC just what the impressive 420 horsepower Bavarian powerhouse can do in the freeware game ”BMW M3 Challenge”.



For the Munich-based automobile concern the title represents an important part of the communications mix for the launch of the new BMW M3 Coupé. This innovative product is designed to quickly reach a large target group using a free-of-charge distribution system. The partners also followed this innovative communications strategy in financing the mid-six-figure development budget, carried by BMW and other sponsors and through in-game advertising. In cooperation with marketing partner JOGO Media from Düsseldorf allowed renowned partners such as INTEL, Bilstein, Castrol and Sport1.de to be won for the project.



In addition to this project 10TACLE STUDIOS AG is already in the midst of concrete negotiations with a world-renowned firm looking to commission a comprehensive game project as part of an upcoming marketing campaign. The goal is to begin work on the title, which is to have a budget volume in the double-digit millions, before the end of 2007.



For the Germany-based firm the background for the cooperation with automobile concern BMW lay not only in an intense interest in the product to be advertised, but also in the fast-growing market for in-game and online content marketing. New studies predict a turnover volume for 2011 of 971.3 mio US dollars generated through in-game advertising. Branch turnover for the year 2006 totalled around 77.7 mio US dollars (Source: Yankee Group, 2007).



For 10TACLE STUDIOS the cooperation with BMW represents a consequent continuation of their concentration on cooperating with large brand name partners (such as MTV or FERRERO before this). The firm sees these cooperations as a means to tap the developing market for advertising and advertising platforms in computer and video games and secure a large market share at an early stage.



10TACLE STUDIOS AG CEO Michele Pes: „For years we have been successfully positioning ourselves in a gigantic market of which others are just beginning to take notice. We want to build on that and continue to grow with the market in this area as well. I expect this segment to provide a sizable additional yield for the 10TACLE Group, a yield not yet taken into account in any planning. Others acquire and invest vast sums in doing so – we let our strong products and first-line brand name partners do our persuading for us.“

[Procure]

Thats really cool. Nice find, cow. *bookmark*

[nusevad]

Nice, but how do i download it? Which button at the site is for DL?

[Procure]

It gets released on Tuesday, September 11. Then you can download it.

[nusevad]

cool, thanks.

[The CSL]

Not Mac compatible! F*** sake. My Dad's PC only has an Intel graphics chip. Think it'd work?

[lucid]

Interesting business plan. The graphics look okay--not that difficult to get that right these days. The main issue is the physics model. If they get that right, it will be a blast to play. Hey, maybe we can network people on the forum and settle the disagreements that way on the track!

[mkoesel]

I hope they add the cab and sedan in there once they are revealed. We can then settle the debate on how much performance those give up.

Also, I wonder if the physics and features of the game will be good enough so that we can test CF roof vs. no CF roof and also the different EDC settings. Now that would be cool.

[lucid]

Originally Posted by mkoesel

I hope they add the cab and sedan in there once they are revealed. We can then settle the debate on how much performance those give up.

Also, I wonder if the physics and features of the game will be good enough so that we can test CF roof vs. no CF roof and also the different EDC settings. Now that would be cool.

Maybe I can even redesign the interior that I've been bashing to my liking!

[EBuyuk]

Will this game work on a mac?

Edit: Just saw the answer on the site. Sorry...

[mkoesel]

You can just use BC or Parallels.

[SS32]

If you want the best physics in a racing game, check out Live For Speed

www.liveforspeed.net


I'm interested to see the physics in this game too. Also, I hope they get the sounds right, that'll be fun.

[Donnie]

Now I to can afford to drive a M3

[SS32]

Dl Link; it was kind of hard to find
http://www.clubic.com/lancer-le-tele...u-complet.html

[Red Dragon]

Download it from BMW

http://www.bmw.com/com/en/newvehicle...e/content.html

[lucid]

Originally Posted by Red Dragon

Download it from BMW

http://www.bmw.com/com/en/newvehicle...e/content.html

It just crashes my machine and never runs. Did anyone get it to run?

[Red Dragon]

Could have been a corrupted download you have. I'll try it when I get home. Some people have good reports here:
http://www.nogripracing.com/forum/sh...ad.php?t=14544

[13eastie]

Originally Posted by lucid

It just crashes my machine and never runs. Did anyone get it to run?

+1

The archive just hangs when you try and extract the .exe file.

[SS32]

I'll give it a shot. At least from BMW I get decent speeds downloading. That first site was ~20kb/s

[lucid]

I actually unzipped the file, and installed the program. When I start the program, I get the initial graphic config screen, choose 800x600 16 bit, click next, and then it crashes...

[SS32]

Installing...

edit: works fine for me. you do know you have to start the game after you configure it, right?

It's got a SICK intro movie w/ an AW M3.

another edit: I bet this is the game that they had projected on the windshield of that AW M3 at the press release. It looks just like it.

[lucid]

Yeah, I wiped it off, and re-installed, and that time, it worked. The car seems to lose traction very easily. I can't judge if that's realistic or not as I am just using the keyboard and that might be why; need some kind of analog controller to make a call...