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It all depends on supply and demand. I'm not sure the 335i is the best example, since it was not an all-new car, but rather an upgrade to an existing model (330i sedan had already been out for a year, and the old 330i coupe was still a nice car).
I also think some 335i intenders were waiting for the M3 and maybe even the 135i before committing. Therefore, I'm not convinced the demand relative to supply of the 335i was as high as it will be for the 135i.
Here's one question that will shed some light on the issue: how many 1-Series is BMW brining to the US the first year?
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