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When I sold a car via autotrader I'd get 4 or 5 calls a day from "brokers" that would sell the car for me. Uh .... didn't I already post it for sale myself since it's on Autotrader?
I suspect all they're doing is taking the car to auction. The "book" most dealers threw my way when I tried to trade it in was that week's auction results. So technically they're getting you "book value" right?
That being said, if you're in the market for a lease return and aren't afraid to cover repair costs (or the cost of your own aftermarket extended warranty) you can use a broker to get some awesome deals at auction.
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