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      01-14-2008, 07:14 PM   #6
lucid
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Drives: E30 M3; Expedition
Join Date: Apr 2007
Location: USA

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M comparison then

2008 M5:
MSRP:$82,900
Invoice: $76,270
Mark-up: 8.7%

If we apply the same mark-up to the E92 M3:
MSRP: $56500
Invoice: $51978

Which is $150 more than mkoesel's figure after adjusting for the delivery charge (he included that) to which the mark-up does not apply. Close enough I'd say.

So, even when discounts become available, they won't be much more than $1500 or so since the dealer is only making $4500, provided there aren't any manufacturer's incentives, or you are not buying a previous year's model sitting on a lot, but with this kind of pricing I doubt you'll see that happen often.

By the way, for the 911S, the mark-up is around 14.5%, so $5k-$7k discounts are possible.
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