Well once many of us got "over the hump" (the hump of generally gruff replies and responses) on this thread, somewhere around post #57 by UBMW, I will have to say I have honestly very much enjoyed it. Ruff, congratulations for stirring up a the pot and I do now mean that in a very positive way! Not sure if you could have "calculated" any of the replies but hats off if you even had an idea. Great discussion and great comments by many.
-ruff your point about the Caddy was quite solid, an almost perfect example about brand loyalty overwhelming objective analysis
-GregW - nice insight on brand loyalty as well, and that it is not always a bad thing
-sdiver68 - perfect addition of some clever humor to a thread that needed it
-mkoesel - right on the money about "carpe diem"
-Keto - great point about how folks make decisions - data vs. consensus
There were ceratinly other enjoyable points along the way as well.
to all (except south the m3post.com drunk (sarcasm))